Sell Ranch-Raised Meat Direct to Local Buyers
Selling by word of mouth works until it does not: freezer inventory tracked in a notebook, deposits chased by text, and the buyer who wanted a quarter but goes quiet when the processor date arrives.
Rootly gives ranchers a direct channel built for how meat actually sells. Apply for meat sales verification on the Verified Seller plan, list cuts and bundles in the quantities you sell, and take paid orders from buyers nearby — with direct messaging for the questions meat buyers always have.
Built for how ranchers actually sell
A verification path for meat sales
Meat sales on Rootly run through the Verified Seller plan: you apply for meat verification and provide the relevant license before those products go live. That structure protects buyers — and the ranchers doing things right.
Cuts, bundles, and custom quantities
Ground by the pound, sampler boxes, bundles — list meat in the units you actually sell, at your prices.
Paid orders, no deposit chasing
Buyers pay online when they order, processed through Stripe. The "just send me half up front" text is gone.
Direct messages for direct questions
Feed program, processing, pickup logistics — buyers message you on Rootly instead of scattering questions across your phone and inbox.
Simple pricing, no commission
Your sale price is yours to keep — buyers pay a small service fee at checkout.
Basic Seller
Everything you need to start selling locally and build a loyal customer base.
Billed as $83.99/yr
What's included
- Unlimited Product Listings
- Update or adjust inventory levels live
- Upload photos and manual product descriptions
- Custom sales quantities and sizes
- Seasonal product tags
- In Season, Limited, Last Harvest
- Secure Online Payments
- Order Management Dashboard
- Print today's orders
- Printable product labels
- Pickup time scheduling and management
- Multi-pickup locations
- Vacation mode — pause your store anytime
- Public Storefront
- Local Map Pin
- Direct customer messaging
- Basic sales reporting
- Gain followers to your store
- Post Recipes, Updates and information
- Respond to customer reviews
- Issue refunds to buyers
- Order dispute resolution
- Waitlist / back-in-stock alerts
- Create and sell ticketed events
Verified Seller
For serious sellers who want maximum trust, visibility, and advanced tools.
Billed as $209.99/yr
What's included
- Everything in Basic, plus:
- "Verified Seller" trust badge
- Gold map pin — stand out on the map
- Priority search ranking
- AI-powered product descriptions
- Generate listings from a photo — one at a time or in batch
- Apply for Meat product sales verification
- Apply for Dairy product sales verification
- Production planner — demand forecasting
- Advanced sales Analytics
- Items that sell the most
- Items that sell the fastest
- Items with the highest profit margin
- Email blasts to your followers
- Seller referral program — earn commission
Start with 1 month free. Card required — cancel anytime before your trial ends. After your free month, your subscription automatically renews at the selected plan price.
What you keep per sale
Card processing (2.9% + $0.30) is Stripe's standard rate — the same as any payment processor. It is not a Rootly fee.
Try it with your own price
$25.00Buyer pays
$27.18
your price + 5.5% + $0.80 service fee
Your price
$25.00
set by you, kept by you
You receive
$23.97
after 2.9% + $0.30 card processing
Rootly's commission on this sale: $0.00
Common questions from ranchers
Yes, on the Verified Seller plan. Meat and dairy sales require state licensing, so Verified sellers apply for meat or dairy verification and provide the relevant license before those products go live. Once approved, you list them like anything else.
More questions? See the full FAQ on the pricing page
You raise it right. Sell it just as well.
List your first products in minutes — first month free, cancel anytime.
Start selling on Rootly